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Man, it’s such a strange feeling to watch something like this. It’s so right on, I want to scream “Hiyah!” and kick something.

Not only are the ideas being talked about in this video directly in line with things I have been feeling for a long time, the shirt worn by the guy asking the question to begin with is also directly in line with my wardrobe. There simply is no replacement for striking content, and a weird shirt wraps things up nicely.

Speaking of weird shirts, I used to play music for a living. Back in that dark time, Myspace was the big thing. I even heard a talent buyer tell me once he judged a band solely on their number of myspace friends. If they had a lot, he would book them. If they didn’t, he wouldn’t. Maybe there was something to that. I’m not sure, honestly.

Personally when I see an event on Facebook sometimes I will mark that I plan to attend just because I like the event or the idea of the event. When it comes to actually committing my time and presence, however, that’s another story.

I think that social networking is neat, and it can be a cool way to let a group of people know what’s up with you, but thinking that it necessarily will translate outside the internet is perhaps a mistake. I have similar thoughts about online dating, as it happens.

Speaking for myself, I post on some internet forums like bikeforums.net regularly. People who also post on forums sometimes meet each other in real life. I don’t want to do that. Can you imagine the damage to my reputation if I were discovered to be an internet nerd? The shame!

Have you ever been at a party where someone mentioned something they saw on the internet and tried to get everyone to laugh about it with them? I may be alone here, but I think it often feels weird to talk in real life about something that happened on the internet. There’s a line there. It’s the line of internet nerd-dom, and once you’ve crossed it you can never return.

We all think stuff on the internet is cool, and I think we can all agree that cat videos on YouTube are hilarious, but no one likes to be outed. Internet humor and internet relationships are great… on the internet. They don’t necessarily translate.

So, should you start a blog or twitter account or facebook page for business? Yes! It’ll be fun, you’ll get to connect with new people in new ways, and you’ll get to talk all about your point of view on your own terms, all of which are great for your business. It’s not a quick fix, and I caution anyone to be wary of people charging you to tell you how to catapult your business using any method including social media.

For that sort of growth, you’ll need to incorporate some seriously loud shirts into your wardrobe. They are perpetually the right call.